E-commerce, Eataly is a bang: In addition 5 million turnover in 2014

by Tuesday, April 21, 2015

Sixty thousand orders, 300thousand unique users per month, 30 million page views in the 2014 only for the Italian site, to which are added 25thousand orders and 10milioni hits When you consider the site dedicated to USA. Totaling over 5 millions of global sales. Although still very young, These are the excellent results achieved by Eataly Net, that isn't going to stop: After optimizing your site mobile version for smartphone and tablet, for this year is scheduled to launch a native app for iOS and Android and the first tests for the sale of fresh products online.

Appreciation of users adds the title as best food and retail site 2014 during the fourth edition of the Netcomm E-commerce Award, Netcomm Consortium award organised by Italy in collaboration with TVN Media Group, Thanks to Alpenite strategic partner that has developed an e-commerce platform adhering to brand identity of Eataly: make sure that the best food products&Italian wine are within everyone's reach. From this comes the fusion of a grocery store and a digital experience 360 degrees: not exclusively a site dedicated to purchases, but a portal that allows to know the secrets of good food and Italian food culture, through news, recipes and insights.

The platform is available in three languages (Italian, English and German), offers over 3.500 products, catching up with Europe, North America and Japan. But success does not stop here: are in fact already provided for future rollout for countries outside the European Union, also in view of Expo.

"E-commerce is a very sensitive sector, in which we must always point to the highest quality through a careful selection of the offered products and packaging-says Franco Denarii, Ceo and co-founder of Eataly Net – I think the winning element Eataly Net is helping to improve the user experience in omni-channel, Thanks to the synergy between online and physical stores channel and a chance to learn about the history of products and manufacturers. The continuous attention towards the latest technological developments has led us to launch a site specifically designed for the m-commerce and develop a native iOS and Android app, soon available: in this way uSER experience cross-device will be increasingly integrated. Already customers of the store shelf are Emerald Eataly a QR code that directs them directly to the corresponding categories in the Online Store, a pilot project that will be extended in the future to all outlets ".

 

 

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Eataly Net is the digital group company Eataly, founded by Oscar Farinetti to spread in Italy and in the world of food and wine production and make high quality food within everyone's reach. Eataly Net, start-up founded in 2013 and owned by venture capital fund 360 Capital Partners, It sells online through an e-commerce site multilingue active in Italy with shipments across Europe and sites devoted to American and Japanese market. Although it is a very young company, Eataly Net is already enjoying wide success and has several new construction projects such as the expansion towards new markets and the launch of a new e-commerce app native iOS and Android.

 

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