In Franciacorta vintage becomes art

by Thursday, December 1, 2011


How to describe a path started 50 years ago and how then finds himself in environmental influences, in the culture of the people those ingredients that have given the fame of the territory and products of Franciacorta?
In response to these questions the view “obstacles 1961-2011” to be held at the Fondazione Mudima by Milan today at the 22 December, an event by Franciacorta Consortium to commemorate the 50 years of that first bottle that gave there to a path of success. The project created by Jacopo Perfect by Art Kitchen brought together ten artists – from Italy, France, Bolivia, Serbia, Spain and Poland – United by passion and willingness to the dialectic between the territories and their audiences, declining this plot according to their different artistic movements.
Invited at the last harvest, These artists have spent a few days immersed in the heart of Franciacorta, communicating with people, pausing to discover the colors, the flavors and smells that pervade this place from ancient history. Thus was created a real Creativity workshop sprouted within Palazzo Lana Borgonato the fruits of which have been translated in emotion in ways different from expressive en plein air to public art. The public will be able to travel, even backwards, in a path made of street art, video installations, Street poetry, pictorial visions, to discover the artistic alchemy that endless stretches of vineyards, and tales from their hidden, They inspired.

The catalogue will be published by Skira and edited by Jacopo Perfect.

1-22 December 2011 – View inbranches
c/o Fondazione Mudima
via Tadino 26 Milan
Inauguration 30 December hours 18
Business Hours 11-20, daily
Admission free



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