The auction of the Barolo that is good not only to your cellar

by Saturday, February 26, 2011

Sunday 13 March at 13.30 will return to talk about oneself theAuction of Barolo – event success by Gianni Gagliardo Cantina in La Morra – that, on the occasion of the Edition 2011, will be officially donated to the territory of Langa.

Will Be, This, a renewed Boom in many respects: that management, that keynote, that planning.

The first news is the venue of the event. Consistent with the decision to show the territory in his capacity as best, the auction 2011 will be batting in the halls of Barolo Castle – the new WiMu Wine Museum/, inaugurated in September 2010 – in direct connection with Hong Kong and Singapore. The auction to raise formula will remain the same, While will be extended the possibility of devolution: the proceeds from the sales of 40 lots about that buyers will receive will be donated to charity (the Don Bosco Hotel School in Cambodia, curated by the salesiano Don Roberto Slab). The batter will be, this twelfth edition, Giancarlo Montaldo. Trai beaters, important international guests: James Suckling, until a few months ago, managing editor for Italy of American magazine Wine Spectator, and Edoardo Raspelli, Food critic and host of Annecy Festival, Sunday leader program Rete4.

From the point of view of management, change the event guide: no longer the company G to "sign" the auction en solitaire, but the Regione Piemonte, together with a group of producers established in an association called Accademia del Barolo. Gianni Gagliardo, about the reasons for this choice, says:"By the time the event has taken on an international visibility and a greater breath, worthy of a great regional synergy; for this reason we just give him the opportunity to grow further, making it shared heritage of a large group of producers of Langa. Gagliardo Cantina chose not to retain more only into their own hands an event whose impact on the territory is so wide, by calling to active collaboration member companies at the Academy, along with all the other manufacturers who are at this time to join the Group.

Today the companies associated with the Accademia del Barolo are eleven: Azelia, Conterno Fantino, Michele Chiarlo, Damilano, Gianni Gagliardo, Franco Martinetti, Monfalletto estate – Cordero di Montezemolo, Rocche dei Manzoni, Paolo Scavino, Vietti.


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